Platinum Health Supply Group is a dynamic and innovative digital marketing agency committed to delivering exceptional results for our clients. We specialise in creating data-driven, ROI-focused online marketing strategies, and we're on the lookout for a talented PPC Google Specialist to join our team and help drive our clients' success.
Job Overview:
As a PPC Google Specialist at Platinum Health Supply Group , you will be responsible for planning, implementing, and managing pay-per-click (PPC) advertising campaigns on Google Ads. You will have the opportunity to work with a diverse portfolio of clients across various industries, optimising their digital presence and ensuring they achieve their marketing objectives.
Key Responsibilities:
1. Campaign Strategy: Develop and execute comprehensive PPC strategies tailored to clients' goals, including keyword research, ad copy creation, and bid management.
2. Google Ads Management: Create, monitor, and optimise Google Ads campaigns to maximise ROI, ensuring ad budgets are effectively allocated.
3. Keyword Research: Conduct thorough keyword research to identify high-value keywords, negative keywords, and long-tail opportunities.
4. Ad Copywriting: Write compelling ad copy that drives click-through rates and conversions while adhering to best practices.
5. A/B Testing: Continuously test and refine ad campaigns, landing pages, and ad creatives to improve performance.
6. Quality Score Optimization: Ensure high-quality scores for keywords by optimizing landing pages and ad relevance.
7. Budget Management: Monitor and adjust budgets to meet client objectives while maintaining cost-efficiency.
8. Performance Reporting: Provide regular reports on campaign performance, outlining key metrics, insights, and recommendations for improvement.
9. Stay Current: Stay updated with industry trends and Google Ads updates, and implement best practices accordingly.
If you're a passionate and results-driven PPC Google Specialist looking to take your career to the next level, we'd love to hear from you! Join our team at Platinum Health Supply Group and help us shape the future of digital marketing.